Floribella Redondo-Martinez, began her journey as a Promotora (CHW) in early 1990s, educating her farmworker peers on HIV and STDs in the agriculture fields of Arizona and California. She is Co-Founder/President and Chief Executive Officer of the Arizona Community Health Workers Association (AzCHOW), a state appointed CHW Advisory Board member for Arizona CHW Voluntary Certification, Co-chair of the Arizona CHW Coalition, Co-chair of the national CHW Core Consensus (C3) Project Advisory Council, member of the National CHW Common Indicators project team, Founding Board member for the National Association of CHWs, and American Public Health Association CHW Section Chair.
Ms. Redondo is the Lead Faculty for the CHW Occupational Certificate Training Program for Arizona Western College. She received her Bachelor’s degree in Science of Health and Human Services from the University of Phoenix in 2012. She is nationally recognized as a leader in public health and most recently for her efforts in advocating for and leading a voluntary certification path for CHW workforce in Arizona. She has over 30 years’ experience as a CHW/Promotora, and over 25 years in training, developing and implementing bilingual and bicultural CHW programs. One of Ms. Redondo-Martinez biggest passions’ is working and developing programs that build opportunities and strengthen the leadership of women in rural and underserved communities.